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Counter Current
Unfiltered conversations from the trenches of business building. Two entrepreneurs who share an office space now share the mic, bringing you the stories they wish they'd heard when starting out. From spectacular failures to breakthrough victories, Aaron and Jack dive deep into the real struggles of building something from nothing. No sugar-coating, just honest talk about navigating growth, protecting your sanity, and pushing through. Because success isn't just about the hustle – it's about building a life that works for you.
Counter Current
It Takes Guts
Join hosts Aaron Smith and Jack Hudson on this engaging episode of Counter Current, where they dive into the hot topic of tipping culture, sparked by a late-night Chick-fil-A experience at Atlanta's airport. The discussion explores when tipping feels justified and when it crosses the line, alongside innovative business models like tip-free cafes and nonprofit-supporting cocktail menus. The hosts also share their gutsy entrepreneurial journeys, from vacation-inspired business ideas like donut shops to mentoring young innovators at Butler University. They emphasize the importance of authenticity in the age of AI, the value of community-building through front porches and local festivals, and how to establish yourself as an industry thought leader. Packed with insights on business, family, and freedom, this episode is a must-listen for entrepreneurs and community enthusiasts.